Locate your desired target audience

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Your marketing efforts will be in vain. Here are three quick steps that can help you find your niche audience: Really understand your business: Make a list of core products or services you offer. Next, brainstorm the possible variations or specific uses for it. For instance, if your company provides packing & moving services, then variations can be moving for offices, college students, families, etc. Depending on your business model, this will help you find potential niches for your marketing.

Identify problems your product or service can solve: Figure out the Phone Number List problems your target audience is facing and then determine how your product or service can address these. This can help you relate pain points of your target audience, and how they can benefit from your particular product. Research your competition: Every business has competitors, and you need to figure out who yours are. Look at the market segments they market to, and the language they use. Can you appeal to these groups as well?




Once you’ve found the niche(s) you want to target, it’s time to find the right people to deliver the message. 2. Create your ideal influencer profile You can find plenty of social media influencers online who have a large following and established credibility. But the challenge here is to pick an effective influencer who makes a good fit for your brand. To tailor the selection process,consider these 4 rules for finding the right influencer to work with: They should have a large & engaged following They should be relevant to your potential customers .