How to add a user to your Google Analytics account

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As we will see, this is a simple, fast and above all useful operation. Thanks to sharing, your account data will finally be available to other people too.Share access to Google Analytics in 5 stepsBefore we begin, let me guess how you got here.I bet you have just changed web agency and need to transfer access from the old one to the new one. Or have you just hired a new employee who will take care of your web marketing ? Maybe you are about to start a collaboration with an external professional? Great, then you've come to exactly the right place!Let's get started right away:1 Log in to your Analytics account with your credentials2 Now click on AdministratorFirst Step to Add User on Google Analytics3 Once the Administration panel is open, click on User ManagementSecond Step to Add User on Google.



Analytics4  Now press the blue button with the + located at the top Special Data right and select Add New Users5 Enter the email address of the user you want to add in the appropriate form, then set their authorization level (I will explain how it works in the next paragraph) and finally click on AddThat's it, you haven't had time to drink your coffee that you've shared access to your Google Analytics account. When the new user receives an email from Google (No Reply ed.) it will be a sign that the operation was successful.Before saying goodbye, I will briefly explain the functioning and characteristics of the authorization levels.Set permission levels on Google AnalyticsThis is a crucial action as at this point you will limit the scope of the person you added to your account. It depends on who you're dealing with. It's one thing if you have the SEO wizard in front of you, another if it's your grandmother eager to see the performance of your new personal blog.We have three possibilities, they are shown in decreasing order with respect to the level of authorization granted:1 Edit: The new user can perform administrative functions such as adding, editing and deleting an account. He is therefore free to intervene as he wishes on properties, views, filters and objectives.





You read my mind, this is the level you should assign only to those who know about Google Analytics. (Forewarned man)2 Collaboration: whoever has access to the account can use personal and shared resources such as dashboards, customized reports, conversion segments and so on. This is the intermediate level.3 Reading: we are at the lowest level and therefore with the most restrictions: a user with a reading level can only view the account data and reports. In this way you will be sure that whoever enters your Analytics will not be able to do any damage: the grandmother level to prevent us.We have reached the end of this guide, adding a user to your account will no longer be a mystery. If you managed to perform the procedure correctly, then I shake your hand. If you have had any problems, I'll wait for you in the comments and I will be happy to help you.